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Clear advice on efficient, consistent marketing

Focus point

Focus points are one of the most important conversion techniques you can learn to use.

Why you shouldn't look for the best tactics

About Peter Sandeen

I focus on the fundamentals that make marketing create consistent results—not individual tactics.

50% of my clients are marketing experts. The other half ranges from jewellers and architects to SaaS companies and coaches.

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3 mistakes marketing pros recommend

"Use the most effective tactics."

"Build the most effective funnel."

"Tell people all the benefits they can get from you."

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